Decoding Gen Z’s Perspective: A Generational Analysis

TLDR:

Key Points:

• Gen Z professionals value work-life balance, flexibility, technology, and recognition
• Integrating Gen Z perspectives has led to positive changes in the workplace

Full Article:

This edition of Generational Viewpoints features insights from professionals at BSB CPAs + Business Advisors, discussing the differences in perspectives and motivating factors of Gen Z interns and new hires.

Deborah Harris, a baby boomer managing partner, highlights the importance of adapting to the values of Gen Z, such as independence, work-life balance, and a culture that allows them to thrive. The firm has incorporated Gen Z perspectives into recruitment efforts, social media strategies, and technology adoption.

Kevin Hamaker, a millennial audit partner, emphasizes the positive impact of Gen Z on the firm. He notes that Gen Z’s confidence, embrace of technology, and desire for recognition have led to innovative changes in the workplace, such as remote internships, flexible work environments, and digital business card implementation.

Both Harris and Hamaker stress the importance of recognizing Gen Z’s contributions, providing opportunities for them to showcase their skills, and integrating their ideas into the firm’s operations. By welcoming and adapting to Gen Z perspectives, the firm has seen increased engagement, productivity, and success in recruiting.