TLDR:

• Metric has announced a new integration with QuickBooks for SMEs.
• Business owners can access real-time actionable insights to make better decisions and grow their businesses faster.

In a significant development, Metric, a financial analytics provider, has integrated with QuickBooks to simplify financial management for small and medium-sized enterprises (SMEs). This integration aims to provide business owners with real-time insights to transform the way financial data is utilized for decision-making. By connecting QuickBooks accounts with Metric, businesses can access a unified platform to monitor profits, manage expenses, and receive industry-specific insights. This integration empowers users to gain insights into revenue-generating products and manage overspending accurately. Metric’s user-friendly dashboard helps founders without an accounting background understand their financial situation effortlessly.

Omar Parvez Khan, Chief Product Officer at Metric, highlighted the transformational impact of the integration, emphasizing the goal of simplifying financial management for small business owners. The partnership with QuickBooks aims to make advanced financial management tools accessible to everyone, enabling informed decision-making. The integration is available to users on Metric’s paid plan.

This collaboration is a game-changer in empowering business owners with the tools previously only accessible to top-tier accounting services. Meenah Tariq, CEO of Metric, views the partnership with QuickBooks as instrumental in making advanced financial management accessible to businesses for informed and swift decision-making. The integration with QuickBooks marks a milestone in Metric’s commitment to innovation and growth in the financial management sector.